Responsive Web Design - What It Is
Up until a few years ago, a standard website was enough for any business. However, this is no longer the case. The digital world is changing and now, more than ever, the focus is on accessing the web whilst on the go. Don’t make the mistake of assuming that having a basic desktop website to direct customers to is enough, as having a responsive web design really is vital for a business of any size and type.
Why Are Mobile Responsive Websites Important?
With more and more people accessing the internet via smartphones and tablets, it is extremely important for all businesses to have a fully responsive website. Businesses without a responsive website are likely to fall short of their competitors, regardless of whether they are a large brand or a small startup.
● Responsive Websites are Quick and Easy for Customers - It doesn’t matter whether someone is heading online to find a specific product or to find business details, a responsive website makes everything a lot easier for the customer by working perfectly on the screen they are using. With a responsive website, quickly finding information and searching online is quick and straightforward.
● Responsive Web Design Makes Getting in Touch Easier - As a business, you need to make it as easy as possible for customers and potential customers to get in touch with you. With a responsive web design, it can be as easy as clicking a button. Rather than finding a number and then typing it in manually, mobile responsive websites allow customers to call in an extremely simple way. With getting in touch that easy, there’s no reason not to do it.
● Responsive Websites Offer a Better User Experience - We have all used desktop websites from our mobile devices; you may have noticed images that do not load, text that doesn’t fit on the screen and a lot of scrolling. With mobile responsive websites, this isn’t the case. Everything on a mobile responsive website fits to the screen it is being viewed on, regardless of size.
As you can see, there are a number of reasons to opt for a responsive web design. Not only does a responsive website work perfectly on any device and screen size, but it can set one business apart from the rest. To find out more about responsive web design, get in touch.