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google adwords management

Why Google Advertising?

Ads will be seen by people interested in the services offered

The service displays ads at the request of users and allows you to fine-tune the target audience.

Embrace benefits of analytics

Google AdWords allows you to track ad views, site visits, calls, newsletter subscriptions, and any other targeted activity.

Remarketing

Showing ads to users who have already visited your site, but for some reason did not become your customers. We will remind them of the products in the basket, make a special offer or show them the products of interest.

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​GOOGLE ADWORDS ADVERTISING AGENCY

Google Adwords Management By Experts

Professional setup of advertising campaigns in Google. We will analyze the specifics of your business and select the most effective tools for solving the assigned tasks. We will set up an advertising campaign and provide targeted traffic to the site.

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google adwords advertising agency london

FIND OUT THE COST OF Google Adwords

Leave your contacts and we will contact you to estimate the cost of Google Adwords for your site.

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STAGES OF WORK WITH ADVERTISING IN GOOGLE ADS

Independent work with the system requires good professional training and experience. Each of the stages of launching an advertising campaign in Google Ads has many subtleties.

GETTING STARTED

  • Together with you, we determine the goals of the advertising campaign and target audience, discuss the budget.

  • We analyze the competitive environment, select sites, advertising format.

  • We develop a promotion strategy and draw up a media plan.

ADVERTISING SETUP

  • We select key queries, group them to create targeting options

  • We compose ads, prepare banners, coordinate content.

  • We register with Google Ads and configure all available extensions, check the correctness of the settings before launching.

ANALYSIS OF RESULTS

  • We collect statistics and analyze user reactions.

  • We identify ineffective tools for adjusting settings, optimize rates.

  • We send you a report on the work done and the results of the campaign.

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GOOGLE TOOLS WE WILL USE

Google Search Ads

Your ad appears on the first page in the Google search engine when a user enters a subject query

Remarketing

We bring back potential customers to your site. We serve ads on third-party sites to users who have acted on your site

Advertising in Gmail

Gmail ads are minimized and appear like incoming emails. Expands to the size of a full-fledged email message on click

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The CCM includes more than 2 million sites and applications. Using targeting settings, your ad can be shown to the desired audience

Video advertising

Advertising in video format is placed on thematic platforms of the Google Display Network and on YouTube

Advertising of mobile app

An ad is displayed on mobile devices in Google search when a user enters a subject query (with an app download function)

Advertising on the Google Display Network (Display Network)

Google Ads will allow you to get additional profit and attract new visitors to your site! The Google search engine is the leader in terms of the number of users in the world. That is why it is worth making the most of the advertising opportunities of this site for your business.

 

We see 10x times return on investment into Google Ads on some of our projects.

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google ads FAQ

WHAT IS GOOGLE ADS?

Google Ads is an online advertising platform developed by Google that allows businesses to create and display ads to reach their target audience across various Google-owned platforms, including Google Search, YouTube, Google Maps, and other websites that participate in the Google Display Network. Advertisers bid on specific keywords and placements, and their ads are shown to users who search for those keywords or visit websites related to those placements. Google Ads uses a pay-per-click (PPC) model, where advertisers only pay when someone clicks on their ad. The platform offers a variety of ad formats, targeting options, and reporting tools to help businesses maximize their advertising efforts and reach their marketing goals.

HOW TO RUN GOOGLE ADS?

To run Google Ads, you need to follow these steps:


  1. Create a Google Ads account: Go to the Google Ads website and click on "Start Now" to create a new account. Follow the steps to set up your account and provide your billing information.

  2. Set up your campaign: Decide on your advertising objectives and create a campaign that aligns with those goals. Choose the type of campaign you want to run, such as a search, display, or video campaign, and set your budget and targeting options.

  3. Create your ads: Write compelling ad copy, choose high-quality images or videos, and add a call-to-action that encourages people to click on your ad.

  4. Launch your campaign: Once your ads are approved, you can launch your campaign and start reaching your target audience.

  5. Monitor and optimize your ads: Use Google Ads' reporting tools to monitor the performance of your ads and make adjustments as needed to improve their effectiveness.


It's important to note that running successful Google Ads campaigns can be complex, and it's often helpful to work with a Google Ads expert or agency to help you maximize your results.

HOW MUCH DO GOOGLE ADS COST?

The cost of Google Ads varies depending on several factors, including the type of campaign, the targeting options, the competition for the keywords you're targeting, and the industry you're advertising in. Google Ads uses a pay-per-click (PPC) model, which means that advertisers only pay when someone clicks on their ad. The cost per click (CPC) can range from a few cents to several dollars or more, depending on these factors.


To set a budget for your Google Ads campaign, you'll need to determine your maximum CPC bid and the number of clicks you want to generate. You can use Google's Keyword Planner tool to get an idea of how much you should bid for specific keywords.


In addition to the CPC, there may be additional costs associated with creating and managing your Google Ads campaign, such as the cost of hiring a Google Ads expert or agency, or the cost of creating high-quality ad copy and visuals.


It's important to note that the cost of Google Ads should be viewed in the context of the potential return on investment (ROI) that the advertising campaign can generate. With effective targeting, compelling ad copy, and a well-designed landing page, Google Ads can be a highly effective way to drive traffic and conversions for your business.

HOW GOOGLE ADS WORK?

Google Ads works through a pay-per-click (PPC) model, which means that advertisers only pay when someone clicks on their ad. Here's how it works:


  1. Advertisers create ads: Advertisers create ads that are relevant to their business and target audience, using a variety of ad formats, including text, image, and video ads.

  2. Advertisers bid on keywords: Advertisers bid on specific keywords and phrases that they want their ads to appear for in Google search results or on websites that participate in the Google Display Network.

  3. Google's algorithm determines which ads to show: Google's algorithm uses a variety of factors, including the advertiser's bid, ad quality, and relevance to the user's search query or browsing behaviour, to determine which ads to show in search results or on websites.

  4. Ads are displayed to users: When a user searches for a keyword or visits a website related to the advertiser's targeting options, the algorithm selects and displays relevant ads.

  5. Advertisers pay for clicks: Advertisers only pay when someone clicks on their ad, with the cost per click (CPC) determined by the advertiser's bid and the competitiveness of the keyword or placement.


Google Ads offers a variety of targeting options, including location, demographics, interests, and behaviour, to help advertisers reach their ideal audience. Advertisers can also use Google Ads' reporting tools to monitor the performance of their ads and make adjustments as needed to improve their effectiveness.

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